Est. 2009United Arab Emirates
Built on vision. Driven by excellence.
An established UAE business group building and managing businesses across automotive, hospitality, lifestyle and beyond. One group. Many ambitions.
A story of ambition since 2009.
Founded in 2009, Private Group is a UAE-based multi-sector business group operating across automotive care, hospitality, food and beverage, men's grooming, car care products and real estate solutions.
Our journey is built on innovation, quality and trust. Through our businesses, we aim to create meaningful experiences, develop strong teams and deliver lasting value.
- 01Automotive care
- 02Hospitality
- 03Food & beverage
- 04Men's grooming
- 05Car care products
- 06Real estate solutions
Different worlds. One group.
Eight distinct businesses, each with its own identity, expertise and ambition — connected by the values and vision of Private Group.
Stronger together.
Private Group builds partnerships with established brands and trusted organisations across different industries.
These relationships help us expand our capabilities, strengthen our businesses and create better experiences for the people we serve.
- IEstablished brands
- IITrusted organisations
- IIIAcross different industries
Our journey. Our legacy.
From a single automotive care centre to a diverse group of businesses, our story is one of continuous development, new ideas and ambitious people.
At Private Group, we believe excellence begins with attention to detail. We operate with a commitment to quality, professionalism and continuous improvement, creating experiences built on trust and long-term relationships.
Company timeline
2009 — 2025
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2009
Launch of Private Car Al Hili
Focusing solely on car-care services.
-
2015
Establishment of Private Group
-
2015
Opening of Quattro, Al Jimi Branch
A fast-food restaurant.
-
2016
Opening of Royal House Restaurant
A Turkish restaurant offering open buffets and catering services.
-
2021
Launch of Private Car Dubai Branch
-
2021
Opening of Quattro, Asharj Branch
-
2022
Launch of Soul Grill
A fast-food grill restaurant.
-
2024
Opening of Private Car Industrial Area, Al Ain Branch
-
2024
Launch of Arica Lounge
-
2025
Launch of Private Cut Men's Salon
-
2025
Launch of Master Touch
Great people. Greater things.
At Private Group, our people are at the heart of everything we build.
We believe in bringing together talented individuals, encouraging initiative and creating opportunities for professional growth.
We continuously focus on
- 01Partnering with exceptional individuals.
- 02Adopting modern technologies and working practices.
- 03Building strong and integrated teams.
- 04Collaborating with leading companies.
- 05Encouraging continuous professional development.
- 06Supporting sustainable business growth.
Let's create something together.
Whether you're interested in our businesses, partnerships or career opportunities, we'd be glad to hear from you.
Email info@privategroupuae.com